For the most part, last year’s biggest shopping trends were pretty easy to predict. From tie-dye sweatsuits to the nap dress, we were looking for items that would keep us comfortable while we stayed home and adjusted to our new normal. So when the Telfar Shopping Bag became one of the most-wanted accessories of the year, it was somewhat surprising.
While other luxury brands struggled as the economy took a serious hit, Telfar, helmed by Liberian-American fashion designer, Telfar Clemens, seemed to have its best year yet. The global fashion shopping platform, Lyst, revealed in their Year in Fashion Report at the end of 2020 that searches for the brand saw a 270 percent increase week-on-week since August.
While Telfar makes a variety of products, from shoes to apparel, none are quite as popular as the cult-favorite Shopping Bag. It ranges in price from $150 to $257 and