How to create a circular fashion business

Gregory P. Daily

Until 2013, Charlotte Staerck worked in pharmaceuticals for the NHS and her husband Ben ran a furniture restoration business. When customers started to come to Ben’s business with their dilapidated or damaged designer handbags, Charlotte had the idea to us the same skillsets to create The Handbag Clinic, now the leading luxury handbag restoration service.

The clinic has now fully adopted a sustainable fashion business model; buying, restoring and selling luxury handbags. It has a global clientele, three bricks and mortar stores and has seen a 500% growth in online sales over lockdown.

Here, Charlotte Staerck, its CEO, shares her advice for creating a fashion business in the circular economy and why restoration is the future of luxury goods.

Sustainability must be at the core of the business

“If you are determined to have a sustainable business then you need to ensure that every part of it is as

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